MixRank

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NetEase

App Privacy

  • Data Used to Track the User

      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID

  • Data Linked to the User

    • Analytics
      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID
        • User ID
          Such as screen name, handle, account ID, assigned user ID, customer number, or other user- or account-level ID that can be used to identify a particular user or account
      • Purchases
        • Purchase History
          An account’s or individual’s purchases or purchase tendencies
    • App Functionality
      • Contact Info
        • Email Address
          Including but not limited to a hashed email address
      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID
        • User ID
          Such as screen name, handle, account ID, assigned user ID, customer number, or other user- or account-level ID that can be used to identify a particular user or account
      • Purchases
        • Purchase History
          An account’s or individual’s purchases or purchase tendencies
      • User Content
        • Customer Support
          Data generated by the user during a customer support request
    • Developer's Advertising or Marketing
      • Identifiers
        • User ID
          Such as screen name, handle, account ID, assigned user ID, customer number, or other user- or account-level ID that can be used to identify a particular user or account
    • Third-Party Advertising
      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID

  • Data Not Linked to the User

    • Analytics
      • Diagnostics
        • Crash Data
          Such as crash logs
      • Usage Data
        • Advertising Data
          Such as information about the advertisements the user has seen
        • Product Interaction
          Such as app launches, taps, clicks, scrolling information, music listening data, video views, saved place in a game, video, or song, or other information about how the user interacts with the app
    • App Functionality
      • Contact Info
        • Name
          Such as first or last name
        • Phone Number
          Including but not limited to a hashed phone number
      • Contacts
        • Contacts
          Such as a list of contacts in the user’s phone, address book, or social graph
      • Diagnostics
        • Crash Data
          Such as crash logs
    • Developer's Advertising or Marketing
      • Usage Data
        • Advertising Data
          Such as information about the advertisements the user has seen
    • Third-Party Advertising
      • Usage Data
        • Advertising Data
          Such as information about the advertisements the user has seen

Data Types & Linkage

Data Linked to the User Data Not Linked to the User Data Used to Track the User
Customer Support
Crash Data
Purchase History
Device ID
Name
Contacts
Product Interaction
Email Address
User ID
Advertising Data
Phone Number

Data Types & Purpose

Developer's Advertising or Marketing
Data Used to Track the User
Third-Party Advertising
App Functionality
Analytics
Customer Support
Crash Data
Purchase History
Device ID
Name
Contacts
Product Interaction
Email Address
User ID
Advertising Data
Phone Number