MixRank

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App Privacy

  • Data Used to Track the User

      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID

  • Data Linked to the User

    • App Functionality
      • Contact Info
        • Name
          Such as first or last name
        • Phone Number
          Including but not limited to a hashed phone number
      • Financial Info
        • Payment Info
          Such as form of payment, payment card number, or bank account number. If your app uses a payment service, the payment information is entered outside your app, and you as the developer never have access to the payment information, it is not collected and does not need to be disclosed.
      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID
        • User ID
          Such as screen name, handle, account ID, assigned user ID, customer number, or other user- or account-level ID that can be used to identify a particular user or account
    • Developer's Advertising or Marketing
      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID
      • Purchases
        • Purchase History
          An account’s or individual’s purchases or purchase tendencies
      • Search History
        • Search History
          Information about searches performed in the app
    • Product Personalization
      • Identifiers
        • Device ID
          Such as the device’s advertising identifier, or other device-level ID
      • Purchases
        • Purchase History
          An account’s or individual’s purchases or purchase tendencies
      • Search History
        • Search History
          Information about searches performed in the app

  • Data Not Linked to the User

    • Analytics
      • Usage Data
        • Advertising Data
          Such as information about the advertisements the user has seen
        • Product Interaction
          Such as app launches, taps, clicks, scrolling information, music listening data, video views, saved place in a game, video, or song, or other information about how the user interacts with the app
    • App Functionality
      • Diagnostics
        • Crash Data
          Such as crash logs
        • Performance Data
          Such as launch time, hang rate, or energy use
      • User Content
        • Customer Support
          Data generated by the user during a customer support request
    • Developer's Advertising or Marketing
      • Location
        • Coarse Location
          Information that describes the location of a user or device with lower resolution than a latitude and longitude with three or more decimal places, such as Approximate Location Services
        • Precise Location
          Information that describes the location of a user or device with the same or greater resolution as a latitude and longitude with three or more decimal places
      • Usage Data
        • Advertising Data
          Such as information about the advertisements the user has seen
    • Product Personalization
      • Location
        • Coarse Location
          Information that describes the location of a user or device with lower resolution than a latitude and longitude with three or more decimal places, such as Approximate Location Services
        • Precise Location
          Information that describes the location of a user or device with the same or greater resolution as a latitude and longitude with three or more decimal places
      • Usage Data
        • Product Interaction
          Such as app launches, taps, clicks, scrolling information, music listening data, video views, saved place in a game, video, or song, or other information about how the user interacts with the app

Data Types & Linkage

Data Linked to the User Data Not Linked to the User Data Used to Track the User
Customer Support
Payment Info
Crash Data
Device ID
Purchase History
Name
Search History
Product Interaction
User ID
Precise Location
Performance Data
Coarse Location
Advertising Data
Phone Number

Data Types & Purpose

Developer's Advertising or Marketing
Data Used to Track the User
Product Personalization
App Functionality
Analytics
Customer Support
Payment Info
Crash Data
Device ID
Purchase History
Name
Search History
Product Interaction
User ID
Precise Location
Performance Data
Coarse Location
Advertising Data
Phone Number